Rockwell Automation 2008 Annual Report

Specs: 7 Page Concept, 8.5 x 11

Brief: To mark a new era of sustainable practices in a poor economical climate, this brochure had to look chic, eco-friendly, and easy on the wallet. The Kraft Paper motif paired with earthy tones symobolizes sustainability, while the appearance of a 2-color process makes the report feel economical. The final design would be printed on a recycled and recyclable stock with soy inks.